Michael Feiner is the Online Business Optimisation Specialist for e-inbusiness, a leading full service multi-channel eCommerce and eMarketing agency. As a website optimisation professional, he has worked across a range of market research disciplines for companies such as Nedstat, Nielsen Online and Logan Tod.

Michael has extensive experience working with businesses to optimise their web presence and maximise their online return on investment. He is particularly enthusiastic about leveraging Voice of Customer and Web Analytics data as part of multivariate testing. Other areas of expertise include: customer experience design and usability testing, search optimisation and behavioural targeting.

In his role at e-inbusiness Michael works with clients delivering strategic and tactical advice across all commercial analytics disciplines. Passionate about the power of analytics, Michael delivers targeted solutions and online performance improvement for businesses through a collection of web analytics tools and is a specialist in the use of Omniture.